- A new platform in Seoul as art hub in Asia
- After London and Rome, the Artrooms Fairs open a new edition in Seoul, South Korea, from the 26th to the 28th of October 2018. The fair will be organised in collaboration with IACO Korea and will take place at the Riviera Hotel, in the very famous area of the Gangnam
What makes this fair so interesting is the diversity of the artists and their work. Away from the daunting walls of the wh
ite cube ideology of the gallery space, both visitors and artists feel more comfortable in engaging with one another, which enables artists to not only sell their work but to share their vision and practice in a very distinctive way.
Artists go through a very hard selection process and each year they face a different Selection Committee, whose members are experts of the Industry, comprising some of the most relevant names in the art world. These have included in the past editions Sotheby¡¯s S2 Gallery Director Fru Tholstrup, Palazzo Strozzi¡¯s Director Arturo Galansino, Star-Architect Marco Piva, Christies¡¯ Victoria Wolcough and Tabish Khan from The Londonist, just to name a few.
Less than 100 out of approx. 2000 artists pass the selections, turning the Artrooms Fair into an hunting ground for art galleries, curators, and collectors to interact in an intimate setting and discover new trends and unrepresented talented artists.
Since this year, the Organisers have been launching a new Gallery Affiliation Programme offering art galleries the opportunity to liaise to a new network and scout for artists; among new affiliated Contini Contemporary, Mucciaccia Contemporary, Ransom Art and Bel Air Fine Art, 11[HellHeaven] Art Gallery, Ufofabrik, Zari Gallery. For the new editions, Artrooms Fairs will also open to Cultural Partners, in volving Museums and Foundations to give artists new exciting opportunities. The fair is unique in its kind: ¡°One room at no cost to the artist¡±.
It is set on 4-star luxury hotels where every room is turned into an exhibition space, and it is also the only fair inviting independent artists to exhibit and sell their works without paying a fee. The venues are the Meliá White House in London, The Church Palace in Rome and the Riviera Hotel in Seoul.
The Artrooms Fairs offer an extraordinary platform to support and nurture the artist¡¯s career and an extensive programme to all visitors, with workshops, interviews such as ¡°In bed with the artists¡±, the Focus on Section dedicated to a Country, Art Projects and installations, Sculpture Park and Video Art.
For further information, visit http://www.artroomsfairs.com/ Artrooms Fairs shows
Seoul, October 26 -28, 2018
London, January 11-13, 2019